Thoughts and news from the LMA-MN – Midwest Region – Minnesota Local Group

Driving Business With Social Media

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PRESENTED BY: James Royer, Director of Digital Media & Strategy for the
Kansas City Chiefs

July 19, 2018 | 11:30 AM – 1:00 PM

The Kansas City Chiefs are known for having one of the most passionate fan bases in all of professional sports. That fan passion carries over to digital and social media, as the Chiefs are among the NFL’s leaders in social media engagement rankings. Even with that success, the question arises: what does this mean and how does it drive the business?

James Royer, Director of Digital Media & Strategy for the Kansas City Chiefs, will dive into the Chiefs social media playbook to share learnings on how to measure what matters, and drive actual business results that can be applied to both small and big brands.

Thursday, July 19, 2018

11:30 a.m. – 12:00 p.m.
Registration, Lunch & Networking

12:00 p.m. – 1:00 p.m.

This program will be simulcast via ON24 for our members outside the immediate Kansas City area.

Stinson Leonard Street
1201 Walnut Street
Suite 2900
Kansas City, Missouri 64106

Register Here!





Member Spotlight – June 2018

Chelsea Berglund
Digital Marketing and Communications Specialist
Maslon LLP

Q: Why did you join the local steering committee?
A: It’s a great organization that has contributed a lot to my development as a marketing professional. Joining the steering committee was a great way to serve the organization, and it allows me to meet new people and grow in a number of areas outside of my daily activities.

Q: Favorite TV Show?
A: I love Mad Men, Friday Night Lights, and The Wire each for entirely different reasons.

Q: Favorite Restaurant
A: Restaurant Alma

Q: Your Pet’s Names and Types of Pets
A: I have a nearly three-year old pug named Orson and an alternatingly sweet and cranky cat named Lily.

Q: An Interesting Fact: 
A: My husband and I write reviews for a Twin Cities theater website called howwastheshow.com.

Join us for happy hour in Minneapolis with your legal marketing peers

Attending the June 19th LMA-MN event? We’d love to get together the evening prior to the program for drinks, appetizers, and great conversation with the legal marketing community. Join us for a casual happy hour, hosted by Deborah Knupp.

Please send your RSVP to Dave Aucker by Friday, June 15.

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