Minnesota
Thoughts and news from the LMA-MN – Midwest Region – Minnesota Local Group

You’re Invited! Join Us for the LMA-MN November Program

Legal Marketing Association Minnesota Chapter
LMA-MN November Program
When
Wednesday November 12, 2014 from 12:00 PM to 1:30 PM CST
Where
Gray Plant Mooty
500 IDS Center
80 South 8th Street
Minneapolis, MN 55402
Driving Directions

Wednesday, November 12, 2014

Registration: 11:30 AM

Program: 12:00 -1:30 PM

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Demystifying Law Firm Finance for Marketing and Business Development Professionals
 
In this session, current LMA president Tim Corcoran provides an overview of the changing face of law firm finance, from the long-time R.U.L.E.S. approach to the more modern Learning Curve approach.
 
Tim will discuss the role of Alternative Fee Arrangements, Legal Project Management (LPM), Business Process Improvement (BPI), Legal Process Outsourcing (LPO) and Big Data on the law firm of the future.
 
This program is designed to demystify law firm finances so legal marketing and business development professionals can sit at the table as equals with finance professionals and firm leadership.

About the presenter:

Timothy B. Corcoran advises law firm leaders and in-house counsel on business process improvement, legal project management, alternative fees and business development.  He also advises legal technology vendors and service providers on market strategy and sales force readiness. The essence of his consulting practice is to help law firms, in-house counsel and legal vendors profit in a changing marketplace.


You’re Invited! Join Us for the September Program

Legal Marketing Association Minnesota Chapter
LMA-MN September Program
When
Wednesday September 17, 2014 from 12:00 PM to 1:30 PM CDT
Where
Briggs and Morgan, Professional Association
2200 IDS Center
80 South 8th Street
Minneapolis, MN 55402
Driving Directions

Wednesday, September 17, 2014

Registration: 11:30 AM

Program: 12:00 -1:30 PM

Register Now!
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Secrets of the Masters:
Best Practices in Business Development 

This program is a compilation of “greatest hits” derived from a series of webinars recorded with 27 top Chief Marketing Officers and law firm business development specialists, focused on helping lawyers generate more revenue, get more clients, and deliver higher levels of service. This information-packed session will include dozens of immediately useable tips and tactics in areas such as:

 

  • Delivering exceptional levels of client service
  • Maximizing cross-selling
  • Techniques for obtaining and maximizing potential client meetings
  • Growing personal networks and staying top-of-mind
  • Building personal brands
  • Social media and social networking
  • Utilizing alternative fees
  • Best practices in business development for laterals
  • Developing ongoing business development habits in lawyers

About the presenter:


David H. Freeman. J.D., founder of Law Firm CultureShift®, is a best-selling author and award-winning consultant, who, for the third consecutive year, was voted the “Top Business Development Coach and Consultant” inNational Law Journal surveys.

David is an expert in helping firms create vibrant cultures of business development, and for over 20 years, he has worked with over 160 law firms, including over 1/3 of the AmLaw 200. He is a highly regarded keynote speaker at law firms, industry conferences, bar associations and law schools, and he specializes in providing consulting, training and coaching services in the areas of leadership, business development, cross-selling, client service, retreats and strategic planning.

You can download his new complimentary e-book here:The Law Firm Leaders Reference Guide for Creating a Business Development Culture 


Register for LMA-MN’s March Program

Legal Marketing Association Minnesota Chapter
LMA-MN March Program
When
Tuesday March 11, 2014 from 4:00 PM to 5:00 PM CDT
Where
Faegre Baker Daniels
2200 Wells Fargo Center
90 South 7th Street
Minneapolis, MN 55402
Driving Directions

Tuesday, March 11, 2014

Registration: 3:30 PM

Program: 4:00 – 5:00 PM

Networking to follow program

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Top 10 Trends in Law Firm Business Development

At a time when the legal industry’s growth projections are modest at its best, law firms need a clear understanding of what’s happening in the marketplace, what buyers of legal services are seeking and how to truly differentiate themselves from the competition.

Tasneem Goodman of Akina will present the Top 10 Trends in Law Firm Business Development. This session will provide real-time market feedback and projections that will give you clear direction for how to authentically build relationships and how to compete for, win and grow business. During the program, we will discuss best practices and disciplines that focus on:
  • Consistent marketplace buying trends for legal services
  • Common pitfalls attorneys make in pursuit of business
  • Best practices for distinguishing yourself in a pitch meeting
  • How to reliably pursue and win new business
  • How to retain and expand business once you have it
As a result of this program, participants will be equipped with new insights, tools and wisdom to be effective and efficient in their business development efforts and will have a renewed energy for disciplined business development planning and execution to take advantage of current marketplace opportunities.

Tasneem Goodman has spent over ten years in the legal industry providing clients with excellent service, working with lawyers to grow their practices and helping firms make the most of their relationships with their clients, their attorneys and their recruits. She has served as a practicing attorney at two large global firms and as the head of marketing and business development for a third.

 

Contact: tgoodman@akina.biz

Website: www.akina.biz

Blog: www.generationgenerosity.org


LMA-MN December Program Materials

Thanks to Peter Ozolin and John Hellerman for December’s great program, How Analytics Drive Successful Business Development. Program handouts are available here.


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